Marketing Your Agency

Thursday 4th July 2019

Marketing is a pivotal prospecting tool in the drive to win new business. For everyone responsible for delivering agency growth, it's an increasingly important skill to master.

Its aims are twofold. First, to attract the attention of potential clients, by building your agency's profile and reputation.
Second, to build sales engagement by nurturing your prospects through to sale.

The session offers a step-by-step guide on how to construct an effective marketing plan, including the principles behind successful PR. This will be presented by our Guest Speaker Matt Phillips, a former agency board director and BBC head of PR.

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