Skills Training

We're back for a 2nd intake! This New Business & Marketing Programme delivered in collaboration with cact.us and jfdi is for those in marketing / new business roles and agency owners who want to apply a specific focus on improving their pipeline and creating new opportunities to drive growth. The programme runs in 2 parts with sessions held online.   Session One: Tuesday 16th May Session Two: Tuesday 14th November, 10am-4pm Topics covered: The role of agency marketing Building and managing your pipeline Proposition and positioning Strategy and planning Tactics - short and long term Audience definition Creds and collateral The sales and marketing balance Finding / nurturing / converting Budgeting Building a team Tracking and reporting Benefits: 2 full-day workshops Access to Cactus Academy Training Courses Group accountability Concerted effort to find each other new business Collaboration opportunities Peer group support 6 month programme Remote or in-person For more information contact camilla@jfdi.uk.com